Think of withgoogle.com as an off-google.com domain place for experiments and ad-hoc programs/campaigns. There are still the same privacy and security standard

Think of withgoogle.com as an off-google.com domain place for experiments and ad-hoc programs/campaigns. There are still the same privacy and security standards, but a little bit more lax branding rules to allow for more ambitious projects. (Disclaimer: I work in Google and have launched some projects on withgoogle.com)