People are currently being paid to answer phone calls. Clearly, people value paying for that. The salaries are paid from donations and state payments to the n

People are currently being paid to answer phone calls. Clearly, people value paying for that. The salaries are paid from donations and state payments to the nonprofit company. Is there not a similar value proposition in having someone around to keep "You should kill yourself" messages off the suicide prevention message board, along with the scams and sales pitches? Instead of paying someone to answer the phone at 1-800-DONT-DIE, you pay the same amount to moderate suicideprevention.org/board . Don't know where you got the idea of it being ad-supported, but you are correct that it's a horrible idea. Not everyone is going to be in front of a full-sized computer in the middle of a crisis, but they are likely to have a phone. You at least need to have a mobile-friendly web interface for your support resources.