While this is undoubtably true, it's important to consider the absolute razor thin margins that fierce competition and huge volume production creates. This int

While this is undoubtably true, it's important to consider the absolute razor thin margins that fierce competition and huge volume production creates. This interesting article on the manufacture of microSD gives a small glimpse; http://www.bunniestudios.com/blog/?p=918 http://www.bunniestudios.com/blog/?p=918 The second to last paragraph is particularly interesting. Once you remove standardization all kinds of hidden costs creep in, from not being able to order such large volumes of components right down to hardware testing.