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I'd recommended finding a code-savvy cofounder who is interested in marketing/has marketed before, and bringing them on as a minority partner. Not all marketers
by aspir 16y ago
I'd recommended finding a code-savvy cofounder who is interested in marketing/has marketed before, and bringing them on as a minority partner. Not all marketers are tech morons -- the ones that aren't know a good product when they see it, get excited, and want to tell the world about it.
It's one of those innate desires. When you see a great application, you may want to get deep down into the inner workings and understand/improve it (I'm assuming). The marketer you're looking for should be interested in how it works and how to improve it, of course, but he should also clearly see your current product and future iterations on everyone's desk innately. That way the two of you can chase your respective visions: you with the better product, the partner with getting the product out into the world.