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Pickup trucks are a marketing success story. The missing links in your undstanding of this phenomenon are hours of commercials during your adolescence linking y
by dougmwne 8y ago
Pickup trucks are a marketing success story. The missing links in your undstanding of this phenomenon are hours of commercials during your adolescence linking your masculinity to the truck and the judgement of your peer group of whether your vehicle is manly enough. That's why the bigger the better, why people lift the suspension to make them taller, why models with quieter engines secretly play engine revving sounds through the stereo, and why people hang fake testicles off the trailer hitch. When my friend bought his first car at 16, a compact sedan, everyone told him it was a college girl car. Poor guy.
- Brakenshire 8y agoAnd what makes that possible is the difference in space. In Western Europe you just look like a massive knob making your life difficult squeezing through small lanes or into city parking spaces with your pointlessly oversized vehicle. But in a sprawling suburban or rural setting there are no such limits, and marketing can have its way.
- edejong 8y agoUnfortunately, I see these abominations more often on the road in the Netherlands. Unfathomable... Such a blight on our otherwise reasonable, albeit overcrowded, highways. Tax them off the road as fast as possible, I'd say.