There's definitely an element of performativity in food that strikes me every time I see cooking shows. It can be great food, but you're going to poop it out t

There's definitely an element of performativity in food that strikes me every time I see cooking shows. It can be great food, but you're going to poop it out the same as anything else. So what are you paying for, when you get above a minimum bar of nutrition, sanitation, and taste? An experience. Fashion. Hospitality. With high end ingredients and techniques, scarcity. And I can see the appeal of chasing after "the best" on both ends. Something that is not just a great experience once, but great on every plate, every service. It's not unlike other aesthetic and cultural pursuits in that at the higher end it becomes about the coloration that you prefer, and most objective measures fall apart. But then most people aren't even able to describe what they want aesthetically, so a ranking substitutes. And when it's a ranking of something familiar and popular like burgers or noodle soups, it's simultaneously more interesting(more people have comparable experiences) and easier to dismiss(there are many great options). Earlier this year I visited Tokyo and decided to find "the best burger" (according to some guide) and the place I ultimately visited was, indeed, quite good by any standard, and it wasn't busy or unusually expensive, even. Was it the best? I have absolutely no idea. But I get to tell a story about visiting "the best" regardless.