I know about them only from the numerous podcast commercials. Here in the Nordics all supermarket chains have had that service for a while now and it's quite co

I know about them only from the numerous podcast commercials. Here in the Nordics all supermarket chains have had that service for a while now and it's quite convenient. I can see the value of it but all these supermarkets have their supply chain built and they started a similar service in no time. So I can't see how Blue Apron can compete in Europe for example.