>This basically collapses the market to a small demographic-- singles and couples Actually just couples. I tried it earlier this year because somebody gave me

>This basically collapses the market to a small demographic-- singles and couples Actually just couples. I tried it earlier this year because somebody gave me a gift certificate, and what I found is that when you're on their service, they will ship you two meals a week and each meal has two servings. That means that if you're single then 4/7 dinners every week is being chosen from whatever Blue Apron is offering in that week's very-limited selection of prepackaged meals. It's absolutely dismal. They know this is a problem too, because when I ended my subscription they had a survey that asked me why, and one of the prefilled answers was that I'm single.