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I would be very surprised if they decide to monetize this with ads. My impression is that the executives very much want to diversify income streams. You can se
by rifung 8y ago
I would be very surprised if they decide to monetize this with ads.
My impression is that the executives very much want to diversify income streams. You can see this with Cloud, GSuite, Chrome OS, hardware, etc. It doesn't make sense (to me) to want to throw even more eggs into the same basket.
I work for Google but opinions are my own.
- asah 8y agoGoogle's advertiser-side ad network/tools/analytics is lightyears ahead, and I'll bet they can capture more $ from video ads in-car than actual ride $. Of course, why not do both? :-) (ex-googler)
- why_only_15 8y agoI find it hard to really believe that could be true. At least on YouTube, even with video ads CPM is ~$10, where as CPM for a taxi service is more like $10,000. It doesn't seem like it could be a particularly important amount of money to them.
- dumbfoundded 8y agoMaybe surveys or something more interactive would work. On Facebook, you can pay $10 for someone filling out a survey.
- dumbfoundded 8y agoI think it would be genius. Imagine if you could get absolutely free transportation anywhere. Uber/Lyft is great but prohibitively expensive for a lot of people.