It's easy to fall into the trap of seeking scale, because we're surrounded by it: best selling authors, viral content, etc. But I'd rather have a small number o

It's easy to fall into the trap of seeking scale, because we're surrounded by it: best selling authors, viral content, etc. But I'd rather have a small number of readers who really appreciate my writing versus a large number of randoms gathered from feed promotions who won't even finish reading.