The problem is that not everyone knows who they are buying from. Take this listing as an example [1], it is a MacBook Air and it even says "By Apple". But tha

The problem is that not everyone knows who they are buying from. Take this listing as an example [1], it is a MacBook Air and it even says "By Apple". But that doesn't mean it's being sold by Apple, just that it's an Apple product. The seller is actually GainSaver who has 60% lifetime negative review score (based on only 5 reviews). The name GainSaver is written in size 12 font in a single place on the listing (Apple is listed 14 times). So customers could potentially buy this product, think they are buying an "Apple Refurbished" product and when it doesn't work, turn up at an Apple store expecting them to service it (which they will do, but for a cost). Doesn't make for a great customer experience. On a personal note, I've looked on Amazon a few times for a refurbished iPhone and have walked away a bunch of times since it all seems so sketchy. 1. https://www.amazon.ca/Apple-MacBook-MJVE2LL-13-3-Inch-Refurbished/dp/B013HD3INW/ref=sr_1_2_sspa?s=pc&ie=UTF8&qid=1541887370&sr=1-2-spons&keywords=macbook+air&psc=1 https://www.amazon.ca/Apple-MacBook-MJVE2LL-13-3-Inch-Refurb...