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FB has a few other things it can bring to the table, too. Assuming reasonable user engagement on the platform: -They can match people with similar interests, o
by 121789 8y ago
FB has a few other things it can bring to the table, too. Assuming reasonable user engagement on the platform:
-They can match people with similar interests, or similar friend groups (or test the hypothesis that opposites attract).
-They can recommend good places for (individual or group) dates (with advertisers offering discounts).
-They could remind you when your anniversary or your SO has a birthday coming up and recommend gifts and locations.
-Also, it's actually one area where advertisers and FB users can actually be aligned. If you're just looking for casual dates, you could be recommended new clothes, grooming services, bed sheets (haha), or other things. If you're in a relationship, they could recommend occasional gifts that your SO might like, or restaurants.
Plus, they have a ton of experience with combatting harassment. The more I talk about this, the more I think they have a good shot of getting this to work.
- alexandre_m 8y ago"They could remind you when your anniversary or your SO has a birthday coming up and recommend gifts and locations." I don't see how that's a relevant capability for dating. You're not supposed to be dating lots of people at the same time, so you should be able to keep track. Furthermore, these dates should not last more than mere weeks in practice, otherwise you can be sure someone is sitting in your seat. Let's be honest, if your date hasn't let you know about her upcoming birthday, then it means you're not invited.
- 121789 8y agoIt’s relevant because the whole point of the service, clearly stated, is long-term relationships. My point is that not only can they help you out with the initial matchmaking, but they could also help you maintain your relationship. Other products like tinder/bumble/etc are standalone and have to maximize engagement even after their initial matchmaking, but FB does not.