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Who's the marketing genius that chose to spell it with a "k"? That just screams authoritarian dystopia to me.
by function_seven 8y ago
Who's the marketing genius that chose to spell it with a "k"? That just screams authoritarian dystopia to me.
- CobrastanJorji 8y ago"Let's call it 'Cloud Vision.' Oh, shit, somebody took that? Fuck, that was my big idea. Okay, no worries, we'll call it 'Image Recognition.' What, IBM has it AND it's a generic term? 'Cloud Sight'? No? Shoot, the meeting is in 10 minutes. Let's just go with Recognition, but, like, make it different. eRecognition? No, recognitionly? No. Re:cognition, like thinking! Yeah, now we're cooking! Josh, we're naming it Re:cognition!" 10 minutes later, Josh gets his kerning wrong in PhotoShop, and Re:cognition becomes rekognition.