> Social media is a more recent scourge on the gullible. Social media is even worse, because it co-opts regular people into doing the advertising. Now it's no

> Social media is a more recent scourge on the gullible. Social media is even worse, because it co-opts regular people into doing the advertising. Now it's not just ad execs in office towers dreaming up ways to fill your perceptual space with cues and prompts, it's your friends, it's the surf shop down the street, it's everybody advertising to each other all the time.