The Goal of BigCorp, at any point in which they've been crowned the market leader (or sometimes monopolist) is to maintain the course. They become risk averse b

The Goal of BigCorp, at any point in which they've been crowned the market leader (or sometimes monopolist) is to maintain the course. They become risk averse because you're less likely to get fired for making the same amount of money as last year than you are for making less. Yes, that might limit you from making MORE money than last year, but that's just how the human mind works. There's several logical fallacies that wind up happening in these sort of processes (confirmation bias, survivor bias, etc) but the people making the decisions are fine with making them as long as things are working as expected. Eventually entropy takes over in all systems, including human social systems, and things break down irreparably. There's no stopping this in BigCorp, because that is their nature. There's no stopping this at Small Co. either, because in that system there's so few people that a single hiring mistake affects such a large % of the total work force. TL;dr- All human systems involve humans, and that is best point of entry for problems.