Yeah, their idea will fail on "add only your closest friends" guideline. If one really cares - they may just do the same on FB or just add closest people to th

Yeah, their idea will fail on "add only your closest friends" guideline. If one really cares - they may just do the same on FB or just add closest people to the group designed for.. closest people. Most people active on socials likes to see their counters grow. Likes, friends, subscriptions. Just another social network to register and install the app isn't going to fix that.