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TikTok has some of the worst misleading and bizarre advertisements all over the internet. I'm kind of curious what their advertising budget is at this point.
by dylz 8y ago
TikTok has some of the worst misleading and bizarre advertisements all over the internet. I'm kind of curious what their advertising budget is at this point.
- stevewodil 8y agoChinese funded, so essentially infinite
- mikeash 8y agoWhat’s misleading? I’ve seen a metric buttload of their ads on YouTube but I know basically nothing about it beyond that.
- dylz 8y agoHeavy sexualization in ads (for an app targetted 13-17 demographic, not to mention the amount of predator behaviour in Musically pre-merge/acquisition in general) vaguely reminiscent of the "play now, my lord" times, fake X-out/buttons, incessant screaming/volume differences, abuse-esque ads (child voice begging for help + black eyes, etc) The ads contain content that would get YouTube uploaders demonetised and suspended.
- fortyseven 8y agoEver since it popped up on my radar I've had that same associated with shady, scumbag marketing. I can't believe it's taking off, ffs...
- stevewodil 8y agoI think that "taking off" is relative. We don't really know how much they are spending on ads at the moment to get all these installs, but I can tell you it's A LOT of money. This is not organic growth, and generally paying your way to the top doesn't work long-term.
- forkLding 8y agoStrangely, I've never seen Tik Tok ads, care to show me what they look like.
- rghp 8y ago>Heavy sexualization in ads (for an app targetted 13-17 demographic You should see the Snapchat discover tab (or whatever it's called). It's simply vile.
- biglenny 8y agoI'd bet the majority of the money was spent on recruiting the e-celebs to the platform.
- lozaning 8y agoDo you means the adds for the app seen elsewhere are strange, or that the adds you see in their app are weird?
- LittlePeter 8y agoads not adds.