It's unclear how much the bus was losing per year per person potentially served. Also, instead of traveling cross country all the way by bus, why can't they jus

It's unclear how much the bus was losing per year per person potentially served. Also, instead of traveling cross country all the way by bus, why can't they just keep a feeder pattern to big cities once every few days. That should save money. The goal should be provide transportation where there isn't something else, not independently cover the country.