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How Big Oil Dodges Facebook’s New Ad Transparency Rules
- pulisse 8y agoMoney quote: > Rob Leathern, Facebook’s director of product management, said Facebook doesn’t try to verify the provenance of every political ad. The lack of a “reliable source to look and see every possible entity name that would be valid, including ‘doing business as’ names,” would make it a herculean task, he said. “We have to rely on the things that we can scalably look at.” Facebook primarily monitors disclaimers for profanity, names of hate groups and “vague or inaccurate” descriptions, as well as URLs (banned because they’re not official names), he said.