Among the insightful humorous essays of C. Northcote Parkinson (cf. https://en.wikipedia.org/wiki/Parkinson%27s_law https://en.wikipedia.org/wiki/Parkinson%27s_

Among the insightful humorous essays of C. Northcote Parkinson (cf. https://en.wikipedia.org/wiki/Parkinson%27s_law https://en.wikipedia.org/wiki/Parkinson%27s_law ) there's one about wording job ads that says: "Only a little thought is needed to convince us that the perfect advertisement would attract only one reply and that from the right person."