5 ms·
Steve is rolling over in his grave on this.
by MR4D 8y ago
Steve is rolling over in his grave on this.
- mohammedbin 8y ago*scrolling
- SteveNuts 8y agoPeople have been saying this since the day after Steve died... Yet somehow Apple still thrives.
- lostlogin 8y agoIt’s been a long time and he would have been angry about something by now. The question is, what?
- setr 8y agoIn the same fashion that microsoft and ibm thrives: its lost its dominance in the consumer market “headspace”, printing money but no longer being a company worth knowing. Its just another BigCo at this point, with all the benefits and dullness associated with it. (Eg it’s difficult to be excited for apple product announcements; they have a money-printing operation and their only intent is to maintain it as-is; naturally any updates will be rather mundane, safe iterations on the running system) In other words, apple became boring, or at least has been boring for a while now. I mean, the whole computer market is boring (tablets, phones, laptops, etc; all the same shit YoY), but its kind of hard to think that current-apple is going to break that trend, in the same way you wouldn't expect IBM or Xerox to. Don't know of any startups doing anything terribly interesting in the space, with any real chance of success. Hell, at this point Microsoft might be the likeliest candidate: at least they're doing something with stuff like stupidly big conference room screens and maybe Hololens will do something cool.
- sgustard 8y agoYou concluded all this from horizontal scrolling?
- setr 8y agoThe person I was replying to was not referring to horizontal scaling, and neither was I. Just because a conversation starts with a topic doesn’t mean it stays there.
- AnthonBerg 8y agoIs it your conclusion that they concluded all that from horizontal scrolling ... ?
- Karunamon 8y agoI think Apple has become enough of a crosses self, prays for forgiveness /lifestyle brand/ ...that it's going to take a massive misstep of some kind to shake people off the platform. A handful of UI misfeatures won't do it, even if it would do it to users of other software and platforms.
- jtr_47 8y agoWouldn't it funny if sometime in a few years you'll need to take out a loan or lease the apple products instead of being able to buy them outright.
- TheOtherHobbes 8y agoCook is motivated by making his hill of beans as big as possible, rather than by being a super-cool dude who is the envy of other super-cool dudes. So I fully expect lease-with-no-chance-to-own to become the business model for some of the Apple range. At least - Apple will try it. But I don't think it's going to fly. Part of the Apple Magic[tm] is conspicuous display of ownership. Rent-to-wear won't have the same cachet.
- MR4D 8y agoI'm not saying that apple won't thrive - nor anything like it.I'm merely saying the interface design would probably have made Steve fire the person who did it. And I probably wouldn't argue. After all, when viewing the page on an iPad, I can't double-tap the top of the screen to make it go back to the beginning. Irony at its best. Seriously - that's a great feature that I use multiple times per day, and Apple broke their own rule!
- benburleson 8y ago*Flipping head-to-toe
- mario0b1 8y agoNo Steve, please don't do this. This will mess up everything. https://en.wikipedia.org/wiki/Tennis_racket_theorem https://en.wikipedia.org/wiki/Tennis_racket_theorem
- matt4077 8y agoI'm pretty sure that Apple was using parallax scrolling back in the days of Steve Jobs. There's also a strange contradiction in these millions of people always complaining how Jobs would hate this or that, while essentially relying on the implied authority of the name! If you all are capable of accurately predicting Steve Job's hypothetical opinions on all matters of design I wanna see some products you designed.
- TheOtherHobbes 8y agoNo, that's not a valid argument. Apple[Jobs] produced a steady stream of industry game changers - original iMac, iPod, iPhone, iPad, even the MacBook Air. Plus supporting ecosystems and software, including Siri and iCloud. And business relationships - with music companies, movie companies, phone carriers, podcast creators, and app devs. Apple[Cook] has acquired a mountain of cash, but product development has followed a consistent and predictable faster+thinner+more_expensive path. No game changers. Not one. Watch is the closest thing to a new class of products, but it seems to be an Ive vanity project rather than something that really scratches a user itch that users didn't even know they had - which was the classic Jobs USP. (And - ironically - Watch isn't obviously a design classic.) No big new ecosystems. No big new business relationships - unless you count far-from-leading options like ApplePay. No game changer products. Just endless glacial refinement. Which is fine for generating mountains of cash, especially when you're selling into new markets like China. But you can only keep producing reruns for so long before you lose momentum. And buyer good will isn't infinite. Luckily for Apple, Windows is still an incredibly terrible POS as an OS, so the motivation to switch isn't there. Nor is MS ever likely to do better for cultural reasons. And Linux is - Linux. So Apple can continue on this path for five more years. Maybe ten. But when the next new thing appears - quantum, bio, plain old distributed, whatever the hell it is - Apple will be buried by it.