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User Experience is not just about bottom line, and approaching it from that position is just terrible. People that have to interact with terrible UX don't like
by jhall1468 8y ago
User Experience is not just about bottom line, and approaching it from that position is just terrible. People that have to interact with terrible UX don't like those interactions. A 500 error with a bolded text saying "an error occurred" is going to make me never return to your site, because a reasonable user experience for that page doesn't require 10 hours of work.
- dagss 8y agoUsers never returning has an effect on bottom line. So you can make the argument from that position. Whether users return, and how that hurts your business, depends very much on your site and your users. I will disagree about UX not being about bottom line though (in the usual context of a for-profit company of course). In a common setting, whoever pays developers and designers are doing so as an investment that they think will be profitable. If you can cut costs without hurting (long term) revenue by cheaping out on UX then of course you should (!). But often the idea is good UX will drive revenue...