4 ms·

At this point basecamp has a bit of a 'broken clock is right twice a day feel' that drives a content marketing machine for their SMB product. This is a class

At this point basecamp has a bit of a 'broken clock is right twice a day feel' that drives a content marketing machine for their SMB product. This is a classic one: https://signalvnoise.com/posts/2585-facebook-is-not-worth-33000000000 https://signalvnoise.com/posts/2585-facebook-is-not-worth-33... What basecamp is promoting is totally fine, but at this point you have to recognize that bootstrap / small biz style vs. VC style biz are two different kinds with their own tradeoffs and the emotionalism in the articles are not that necessary. But the emotionalism behind the articles is probably what makes the content stick, as people frustrated with their current work environment get inspired by SvN blog articles to start their own SMB and buy basecamp products to organize their business.

xkjkls 8y ago
Damn, that post aged badly. Yeah, I think there needs to be books that are honest about the tradeoffs of running a business different ways, rather than espousing that "this is the way to do things". Ben Horowitz's "The Hard Thing About Hard Things" is the only one I know that really claimed that sometimes things call for relaxed management and sometimes things call for a maniacal death march.
ppeetteerr 8y ago
It reminds me of Joel on Software where Spolsky claims that web technology and web apps will not replace desktop apps.
- Apocryphon 8y ago
  It's funny how Fog Creek Software is similarly based in NYC. Silicon Valley folks, tired of the breakneck VC-bloated striverism of the city, seek the homespun wisdom from a simpler age and small companies.