4 ms·

You are correct that the value of the delivery does not change with the cost of the item. As a cost impact, it makes sense to instead compare to the time and

You are correct that the value of the delivery does not change with the cost of the item. As a cost impact, it makes sense to instead compare to the time and cost of traveling myself to get the item. But the OPs point is valid if you think about the impact to your budget. Saying a meal delivered represents a 50% markup in your food entertainment budget is a legit consideration. Were we talking about a 5% or 10% impact to the budget it would less dramatic.

bobthepanda 8y ago
In an urban area, there's two related costs; money and time. Depending on where you're trying to go and how to get there it can be a lot. Not everybody can afford the time to go out, and throw in parking a car in there and you can easily waste way too much time trying to get food. And that's assuming you can even find free parking.