People like comfort, and don't like to change their behavior. That is why. Same reason why nobody was interested in the original Insight (2 door, dorky, 70mpg),

People like comfort, and don't like to change their behavior. That is why. Same reason why nobody was interested in the original Insight (2 door, dorky, 70mpg), but the Prius (just like a regular hatch, 50mpg) sold like hotcakes