Two things: 1) No direct link means no one is actually googling for your page. People are lazy. Without a direct link, they won't go out of their way to google

Two things: 1) No direct link means no one is actually googling for your page. People are lazy. Without a direct link, they won't go out of their way to google your website. 2) If you're able to retarget the video, this is how I would use it: Retarget anyone who watched the entire video with more YouTube Ads, Google Display network ads, etc... Send it to an optimized landing page that sells an ENTRY LEVEL box (like $9/month) and upsells to a much bigger subscription "Candy fiend" or some such for like $49/month. If people don't buy that, DOWNsell to a $19/month subscription. In general people underestimate the value of BIG, BRIGHT COLORED buttons, mobile optimized landing pages with the buttons above the fold, upsells, downsells, "Squeeze pages" (enter your e-mail, get free stuff) so you can do e-mail marketing, etc... Marketing is not a hit and run. Once in a great while you might post 1 thing in 1 place and it will magically make tons of money, but that isn't the norm. Most of the time Marketing is a tedious, boring thing that involves lots of micro-optimization, setting up retargeting, e-mail marketing, making more endless content to drive organic traffic, etc etc...