> > They're also providing to the end user a level of confidence > Yeah, and I paid for that already. The point is Apple is providing developers access to tha

> > They're also providing to the end user a level of confidence > Yeah, and I paid for that already. The point is Apple is providing developers access to that reputation. Anyway, I agree that the sum total of everything they provide is not worth 30 percent. But then again, when I bought boxed software of a retail shelf fifteen years ago, the retailer applied a 50-100% mark-up. It has never been easier to sell software.