But you're probably not their target audience. If you're charging $1200/year for basic service, the last thing you want is would-be users who try the service un

But you're probably not their target audience. If you're charging $1200/year for basic service, the last thing you want is would-be users who try the service unassisted on a self-service basis, fail to use it properly, and decide that no, it's actually not their thing. As a sales manager, what you want instead is to get these users to interact with an account manager and make damn sure they succeed when they decide to try.