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It's not a chicken-and-egg problem. Clearly, building the audience is the harder problem and the priority. When you have an audience, podcasters pay to reach th
by mcbits 8y ago
It's not a chicken-and-egg problem. Clearly, building the audience is the harder problem and the priority. When you have an audience, podcasters pay to reach that audience, which is usually done by pestering people with web ads until they install an ad blocker or by hiring sleazy "PR consultants" to spam the ratings and reviews and social media. This would just cut out those middlemen and compensate the audience directly whenever the messaging misses the mark.
- ryanwaggoner 8y agoNo users will sign up for a podcast app / network that has no podcasters on it. And no podcasters are going to pay to reach a non-existent userbase.
- mcbits 8y agoYou're in such a rush to shoot down the idea that you haven't taken 3 seconds to realize how trivial it is to create a podcast site/app with thousands of podcasts but no users. Users are the chicken and the egg, just as they are for the podcasters who spend more time and money on audience-building than on podcasting.