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Take 100 calls with in-bound leads. I hated it at first but over time got the hang of it. That initial customer feedback is essential. So this is not something
by tschellenbach 8y ago
Take 100 calls with in-bound leads. I hated it at first but over time got the hang of it. That initial customer feedback is essential. So this is not something you can outsource, you just need to bite the bullet and do it yourself.
One the plus side you'll close more deals because of your status as a founder. It makes customers feel confident that any issues they have will be addressed. So you have it easier than an AE which will pick this up after you.
I also like standardizing a few things:
- customer intake doc (which questions to ask). really a lot of the sales process is listening to the customer and capturing their problem
- explainer presentation. just some slides that you can send after the call.
- setup hubspot, clearbit, fullcontact to make sure you know who your inbound leads are
I also enjoy reading SaaStr, most of the advice is for a bit later stage though. IE how to build your sales team.