I have been thinking about this for a while. There is a lot of good advice out there. OP, Jonathan Stark (expensive problem), Philip Morgan (positioning), Doub

I have been thinking about this for a while. There is a lot of good advice out there. OP, Jonathan Stark (expensive problem), Philip Morgan (positioning), Double your freelancing, Patio11 etc They all have read the same book: Positioning by Al Ries. What the OP (and others) are saying makes total sense. If you move away from being a generalist and carve out a niche everything becomes easier: your marketing (no more job hunting, no more interviewing), the stress (no implementation "details" to deal with) and as you can charge much much more life in general. The problem: no one can tell you how to get there. It's survivorship bias. Some of them got there by luck or not at all (they just coach - J.Stark, for example, started with rare (at that time) mobile dev skills and now decided to do just coaching after his skills have become commoditized). The advice can be summed up in network as much as possible, talk to lots of people, try to find common pain points and so on. Please note: I'm not meaning to discredit anyone, I'm grateful for what they do and learned a lot from them.