5 ms·

Analytics services: should I pay?

6 points by hiesenburg 16y ago

Are there any analytics services I should be using other than google analytics? Which are worth paying for?

knoxos 16y ago
I can recommend the open source pendant http://piwik.org/ http://piwik.org/. You can install and operate it on your own servers easily and all data is stored on your machines.
knoxos 16y ago
If you're looking for a paid analytics service then Webtrends service might be a solution for you: http://www.webtrends.com/ http://www.webtrends.com/
vanelsas 16y ago
If you want mobile social analytics then try www.pinkelstar.com
patio11 16y ago
If you sell stuff or if a conversion to user reliably generates revenue, you should almost certainly be using Mixpanel or Kissmetrics for funnel analysis. Squeezing the problems which you don't know exist out of your checkout funnel, signup funnel, first user experience, or viral invite funnel is worth your weight in gold. A client of mine is currently prepping a blog post about their experience. It is an epic tale of sorrow and redemption... or just making a ton of money squashing usability issues no one knew existed. I also pay for Clicky as a backup to Big Daddy G, and am going to try out GinzaMetrics in more depth one of these days.
- white 16y ago
  Can't you do the same with Google Analytics?
  - patio11 16y ago
    Google Analytics is the Excel of metrics: it can be used to do all sorts of things. That doesn't mean it is always the best choice.
cfitzpatrick 16y ago
SWIX focuses on social media metrics... http://www.swixhq.com http://www.swixhq.com
coryl 16y ago
Whats your product?
executive 16y ago
Omniture is worth it if you are doing at least 10 million UVs a month. Great for the Comscore plugin if you are counting on high volume ad buys.
thetylerhayes 16y ago
http://chartbeat.com http://chartbeat.com and http://haveamint.com http://haveamint.com are great for real-time analytics. I'd recommend them to anyone who: 1) experiences spikes in traffic and needs to adapt any load-bearing or server settings, etc. on-the-fly; 2) and/or is looking to figure out where random, but brief bursts of traffic are coming from, e.g. a foodie blogger who gets a bunch of traffic from a big food site news article and wants to jump in on the conversation mentioning them as it happens; 3) and/or has cat-like behavior and could just sit and watch meters all day. EDIT: Also, for heat-mapping/usability testing: http://clicktale.com http://clicktale.com is good (though somewhat unreliable in my experience) and is probably the most cost-effective solution you'll find for SMB. I've never used http://userfly.com http://userfly.com but it looks decent and seems to have gotten good reviews.
nbertram 16y ago
http://www.reinvigorate.net http://www.reinvigorate.net is looking promising :)

6 points by hiesenburg 16y ago

Are there any analytics services I should be using other than google analytics? Which are worth paying for?

I can recommend the open source pendant http://piwik.org/ http://piwik.org/. You can install and operate it on your own servers easily and all data is stored on your machines.

knoxos 16y ago

If you're looking for a paid analytics service then Webtrends service might be a solution for you: http://www.webtrends.com/ http://www.webtrends.com/

vanelsas 16y ago

If you want mobile social analytics then try www.pinkelstar.com

patio11 16y ago

If you sell stuff or if a conversion to user reliably generates revenue, you should almost certainly be using Mixpanel or Kissmetrics for funnel analysis. Squeezing the problems which you don't know exist out of your checkout funnel, signup funnel, first user experience, or viral invite funnel is worth your weight in gold. A client of mine is currently prepping a blog post about their experience. It is an epic tale of sorrow and redemption... or just making a ton of money squashing usability issues no one knew existed. I also pay for Clicky as a backup to Big Daddy G, and am going to try out GinzaMetrics in more depth one of these days.

white 16y ago
Can't you do the same with Google Analytics?
- patio11 16y ago
  Google Analytics is the Excel of metrics: it can be used to do all sorts of things. That doesn't mean it is always the best choice.

cfitzpatrick 16y ago

SWIX focuses on social media metrics... http://www.swixhq.com http://www.swixhq.com

coryl 16y ago

Whats your product?

executive 16y ago

Omniture is worth it if you are doing at least 10 million UVs a month. Great for the Comscore plugin if you are counting on high volume ad buys.

thetylerhayes 16y ago

http://chartbeat.com http://chartbeat.com and http://haveamint.com http://haveamint.com are great for real-time analytics. I'd recommend them to anyone who: 1) experiences spikes in traffic and needs to adapt any load-bearing or server settings, etc. on-the-fly; 2) and/or is looking to figure out where random, but brief bursts of traffic are coming from, e.g. a foodie blogger who gets a bunch of traffic from a big food site news article and wants to jump in on the conversation mentioning them as it happens; 3) and/or has cat-like behavior and could just sit and watch meters all day. EDIT: Also, for heat-mapping/usability testing: http://clicktale.com http://clicktale.com is good (though somewhat unreliable in my experience) and is probably the most cost-effective solution you'll find for SMB. I've never used http://userfly.com http://userfly.com but it looks decent and seems to have gotten good reviews.

nbertram 16y ago

http://www.reinvigorate.net http://www.reinvigorate.net is looking promising :)