Job listings on Craigslist are part of a general-purpose, locally targeted system. That's different than a special-purpose, globally targeted system (like Dice

Job listings on Craigslist are part of a general-purpose, locally targeted system. That's different than a special-purpose, globally targeted system (like Dice). The question I'd be asking myself is: what "special sauce" do I have that is going to help me attract more programmers looking for work than, say, the StackOverflow job board. If you can crack that nut, you don't really need to worry about pricing.