I recently read an article, basically it said that we normally think we can code and make a nice product but forget about marketing. Marketing is the 3rd essen

I recently read an article, basically it said that we normally think we can code and make a nice product but forget about marketing. Marketing is the 3rd essential component in a product, and finding savvy marketers is as hard as finding a really good engineer for your product. As well, when hiring, a big mistake startups make is to hire samers. You should be hiring people that don't do exactly what you've been doing, as they're also going to be bringing creativity to your business in a way someone doing your same craft cannot bring into the table.