I had a friend that did exactly this in France starting in 2007. I didn't hear about it anymore a year later, so I'd say his venture ended, but I really am not

I had a friend that did exactly this in France starting in 2007. I didn't hear about it anymore a year later, so I'd say his venture ended, but I really am not sure. I can't remember the name and google doesn't find anything anymore, as anything touching eBay is SEO'd to high heaven.