That's a great video, and I've seen similar performances by other street vendors. I suppose it's a case of "don't sell the bacon, sell the sizzle". He's deliv

That's a great video, and I've seen similar performances by other street vendors. I suppose it's a case of "don't sell the bacon, sell the sizzle". He's delivering an enticing spectacle, of which the actual sale is just a small component and even the product itself is relatively incidental.