2 ms·
> only because companies aren't entirely stupid [citation needed] Cents per user is still a lot of money if you have a billion users. Maybe the real value of
by tjoff 8y ago
> only because companies aren't entirely stupid
[citation needed]
Cents per user is still a lot of money if you have a billion users.
Maybe the real value of tracking is the perceived value of tracking?
It's a good way to combat competition as tracking requires that you already have a large presence.
- Klathmon 8y agoUntil one of us shows some kind of proof, we are both just guessing. Now companies might do dumb stuff, but they don't just continue to grow and dominate by making exclusively bad decisions. Google is built on targeted advertising, and it's paid off for them very well, so it can't be a complete boondoggle. The wikipedia article on targeted advertising says that targeted ads make about 2.7 more money than the alternative. I don't have any numbers on material costs, but I can't imagine it costing users that much in electricity. Still, it is just a guess so if you have anything that shows otherwise I'd love to read it! https://en.m.wikipedia.org/wiki/Targeted_advertising https://en.m.wikipedia.org/wiki/Targeted_advertising