So Intel (INTC) lobbied heavily to get us to stay with them … [but] we went with IBM and Motorola (MOT) with the PowerPC. And that was a terrible decision in hi

So Intel (INTC) lobbied heavily to get us to stay with them … [but] we went with IBM and Motorola (MOT) with the PowerPC. And that was a terrible decision in hindsight. If we could have worked with Intel, we would have gotten onto a more commoditized component platform for Apple, which would have made a huge difference for Apple during the 1990s. So we totally missed the boat. Intel would spend $11 billion and evolve the Intel processor to do graphics … and it was a terrible technical decision. I wasn't technically qualified, unfortunately, so I went along with the recommendation. I'm not confident he's correct. It certainly wasn't the wrong technical decision -- it may have been the wrong business decision.