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Analysis: Fail I need to create an account to even get a hint at what value the site might have to me. Barrier to entry is too high, how do I know there is an
by brk 19y ago
Analysis: Fail
I need to create an account to even get a hint at what value the site might have to me. Barrier to entry is too high, how do I know there is any value waiting on the other side of the account registration screen?
Now, my guess is that it's one of those kinds of sites that you'll use only a few times (you only need to connect your receiver to your plasma TV so many times). So, a freemium model may be a tough play here. Perhaps something like without an account you can select your components (to confirm they are known in the system) and see a low-def (composite audio/video) connection path, but not a high-def connection path.
End result, IMO, is that if everything is hidden behind an account registration it will be hard to get a good user base.
- axod 19y agoSurely the most obvious monetization would be in collecting a commission for cable sales. Given the extortionate cost of some of the cables :)