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I only largely use Facebook for the events calendar anymore. Big brands and community groups use that part of the site heavily for event promotion. If we want F
by dabockster 8y ago
I only largely use Facebook for the events calendar anymore. Big brands and community groups use that part of the site heavily for event promotion. If we want Facebook to become obsolete, we would need to create a comparable event promotion experience elsewhere. So far, though, I've only seen inroads into discovering events already being promoted. The real money is disrupting how events are promoted so the customer doesn't have to do any "discovery" what so ever.
- snarf21 8y agoYou've hit on the key, make it lazy for the user. Don't make them go search on meetup or eventbrite like a neanderthal.
- dabockster 8y agoAs I said in my post, Eventbrite can't compete because all the organizations are posting events to Facebook exclusively. You would have to get them to change that practice before users will move.
- Zelphyr 8y agoMy apologies for the accusatory tone but aren't you kind-of proving the point of the article? Keeping your Facebook account because of the events calendar means you place more value in convenience than you do privacy, Facebook knows it, and they're not going to change.
- stinos 8y agoUnless OP uses a dummy/fakse account in a container maybe; I wonder what FB still knows about the real you then?
- codyb 8y agoWouldn't facebook already have his data anyways even if he deleted his account? I thought they were even making shadow profiles of people who didn't exist? So if he's not adding new information the only info he's giving them is by what events he clicks which is still valuable. And then of course if he browses the web with the facebook cookie that probably gives them a significant amount of browser habits, no? Which i feel like really doesn't get enough attention.
- Zelphyr 8y agoI don't think the answer is to just give up. Sure they have shadow accounts. But that data gets stale after you delete your account. And you can hasten that by blocking Facebook domains so that they can't track your movements around the web.
- codyb 8y agoI wasn't saying it was, I was saying maybe said person has figured to himself his event clicking patterns are worth giving up in exchange for the service fb provides that they clearly find of value. If they add nothing to their profile, and don't browse the web with facebook cookies aren't they not really losing much of worth? If they've made the conscientious decision that event data is worth the events calendar?
- dabockster 8y agoMaybe I am. The point I was trying to make is that FB has event organizers sold on the idea that FB is the place to promote an event. So new events will pretty much elusively be posted to Facebook. You'd have to disrupt that advertising mentality in order to convince users to leave.