It's actually an interesting idea. Of course the negative points should be at least debatable, so that you can say you actually chose to spend more, or to have

It's actually an interesting idea. Of course the negative points should be at least debatable, so that you can say you actually chose to spend more, or to have a notch. Every time someone makes fun of you because you spent a thousand bucks on a phone, you're forced to go into self-defense mode, and that reinforces your identification with the object. Pure speculation, of course :)