When it launched it was terribly incomplete. It didn't even have events, which for a lot of people is a mayor reason to use Facebook and they could have even in

When it launched it was terribly incomplete. It didn't even have events, which for a lot of people is a mayor reason to use Facebook and they could have even integrated it into Google calendar. Events were eventually added much later (like a year after launch?), but at that point interest had already died down. Why they did not delay the launch until it had parity with Facebook's core features is beyond me.