> It all comes down to a very simple (although fundamental) question about your morality and character: do you believe ends justify the means? It's also a ques

> It all comes down to a very simple (although fundamental) question about your morality and character: do you believe ends justify the means? It's also a question of morality: I obviously don't believe that all morally distasteful things are equal. AdWords is significantly less disasteful than my family starving. I would bet that most people, probably even including you, find driving much less distastful than going without or moving to an area with and using public transit, even though it's significantly more efficient. Since moving out on my own, I've purposely have always lived on good transit lines and fight for better transit. I would bet that most people, probably even including you, are OK purchasing cheap, foreign made items without a thought to the working conditions and environmental conditions that purchase is helping to enforce. I specifically seek out items made in countries with environmental regulations at least as strong as the US'. I would bet that most people, probably even including you, are OK purchasing food raised in unsustainable ways, or that is significantly out of season. I became vegetarian and strive to buy as much as I can from local farms. These are much more important to me than if I install an AdWords script on a website that's trivially easy to block by the end user. Do I wish I could convince people to use less invasive forms of advertising? Yes. Have I been successful? Not really. Have I found anywhere to work that doesn't have the same practices? No. Please don't play this game of "just because you do something I don't like I'm morally better than you" game. We're all flawed and not one of us is living up completely of our moral standards.