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There's no contradiction. 70% of our premium-quality ad deals for high-end adblocking Brave users (who are off the grid but who use search and ecommerce more of
by BrendanEich 8y ago
There's no contradiction. 70% of our premium-quality ad deals for high-end adblocking Brave users (who are off the grid but who use search and ecommerce more often than average) is > 40% of the bots and lower-value users converting via programmatic, which is in turn > 0% for pure ad-blocker free riders. Clear?
You keep abusing "scam" without saying who was deceived. No one was. Our users won't become non-blocker users (if you think so, you are deceiving yourself). But some of our users want to give back and not just free ride -- probably around half, judging from wallets as a fraction of browsers with token features.
In any event, since we agree all users have a right to block, the only relevant calculation for publishers is our something vs. the free-rider nothing. Anything positive is found money. But as I wrote just above in this reply, I bet we easily beat the average revenue from a programmatic ad slot. We'll find out, and in no way is this ongoing experiment a "scam". Our users and publishers already win, vs. pure adblockers or the truly scammy ones who take pay-to-play ad whitelisting fees.
Browser is always in the middle for users who don't curl directly. We are one among many browsers. Your last sentence is confused about who chooses browsers: the user, who has the right to block, donate, share private ad revenue, work directly with our publisher partners using the token. These are all non-scam options with growing adoption, from trials and betas to final releases and real revenue. We are working with other browsers to standardize bottom up. Ta!