4 ms·

I would do more sales...

• Daktest 8y ago
  May not be necessary for their kind of product and market. Looking at their company page, there doesn't seem to any salespeople at the company. Would suggest that you check out Patrick McKenzie's post about SaaS companies. Buffer fits the 'Low-touch SaaS' description pretty squarely - which would mean that they don't necessarily require a dedicates sales unit. https://stripe.com/atlas/guides/business-of-saas https://stripe.com/atlas/guides/business-of-saas
• bkanber 8y ago
  For low touch sales cycle company like Buffer, marketing is sales.