LIDL's "chef to go" is an indirect one yet focus on quality. Their elctronic brand "Silvercrest", while long being low quality crap, is now trying to focus on b

LIDL's "chef to go" is an indirect one yet focus on quality. Their elctronic brand "Silvercrest", while long being low quality crap, is now trying to focus on being "as good for cheaper" and is succeeding (they're getting great results with their cooking "robot" at half the price of competitors)