For the email example, people will have a choice of paying a small amount for a cross-platform private/encrypted UX service, or free by allowing a company to re

For the email example, people will have a choice of paying a small amount for a cross-platform private/encrypted UX service, or free by allowing a company to read and datamine all of their email. I'm guessing a surprising number of people will pay a small amount for privacy given how badly things are going in the silos today. And that UX service can easily import a users entire email history from google and others, and then use the graph to expose relationships and browsing not currently available in google and other services.