Couple of things came to mind from reading this. First if your latest game doesn't sell despite past successes, you might have bungled your marketing, namely co

Couple of things came to mind from reading this. First if your latest game doesn't sell despite past successes, you might have bungled your marketing, namely company branding. Most AAA game developers heavily invest in this, because if gamers like their current game, they might be interested for the next one, but only if they know who you are, not just your games. Consumers in games industry work just the same as they do in every other industry, indies just seem to think that because core gamers know who they are and engage with them, that the average consumer does too, but they don't. Second one was that quote about lack of interest from games media. They do work as gate keepers, and most of them are heavily advertising driven, so the problem here is the same as above, indies suffer because they don't have marketing budgets. When the industry grows so large that it has to start attracting casuals, that always means spending marketing dollars, and indie industry has grown and saturated the core gamer group through, and casual interest just isn't there without marketing.