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I'm not aware of any price-matching clause. None of the key resellers would exist if that was the case. Retail stores would be unable to offer sales. For Steam
by beerlord 8y ago
I'm not aware of any price-matching clause. None of the key resellers would exist if that was the case. Retail stores would be unable to offer sales.
For Steam and Mobile, you need to create your own playerbase. Merely launching onto the platform will get you nowhere. If you are putting a huge effort into advertising and PR to generate an audience - you must think, why not direct them to a platform that charges me less than 30%? Android and iOS are effectively closed shops, but for PC I think its simply that no decent competitor has ever come along.
- Hasknewbie 8y agoI can't find a source for the price-matching clause (I'm on my phone, sorry) but have read it several times. The lower-priced keys typically come from cheaper markets/regions (e.g. Russia), which AFAIK is kind of a grey area depending on jurisdiction, or from time-limited offers. I base part of my reasoning on this article, where the author points out there are already cheaper options with good tooling such as itch.io, yet they do not attract a lot of titles: https://www.fortressofdoors.com/so-you-want-to-compete-with-steam/ https://www.fortressofdoors.com/so-you-want-to-compete-with-...
- beerlord 8y agoKeys from those regions are almost always region locked. What about the Humble Store? Those are mostly Steam keys. Itch.io has even less curation than Steam. It has less of a feature that people want.