I think where Google really shines (in addition to its personalized results) is tackling _vague_ searches with ease. The other day, I couldn't remember what th

I think where Google really shines (in addition to its personalized results) is tackling _vague_ searches with ease. The other day, I couldn't remember what the title of a food-y documentary show I had watched on Netflix was - so I googled "netflix food show asian host." It's the first result on Google and a direct link to its Netflix page (as opposed to a blog or something). On DuckDuckGo, it's not listed at all. There's definitely room for improvement. While 20m searches per day is impressive in a vacuum, it's more or less a rounding error on Google's numbers.